Sustainable Tourism

Environmentally friendly and sustainable tourism is at the forefront of the 50 Degrees North philosophy. Our sustainable focus is perfectly matched with the region in which we operate. The area north of the 50th parallel comprises some of the last true wilderness on earth. We like to call it the last frontier wherein some areas the development of sustainable tourism infrastructure is still in its experimental stage. Our aim is to ensure that this development takes a sustainable path.

Arctic Council

We recognise the work done by the Arctic Council, which eight members states are Canada, Russia, Norway, Denmark, Iceland, USA, Sweden and Finland. “The Arctic Council was formally established by way of the Ottawa Declaration of 1996 as a high level intergovernmental forum to provide a means for promoting cooperation, coordination and interaction among the Arctic States, with the involvement of the Arctic Indigenous communities and other Arctic inhabitants on common Arctic issues, in particular issues of sustainable development and environmental protection in the Arctic. Read more

Local Employment

50 Degrees North promotes partnerships with local businesses in the destinations we travel rather using international chain hotels or companies. This also means that the people you meet on the ground are locals who know their area better than anyone, and can take you deep under the skin of their home country or region.

Our pledge

50 Degrees North has pledged to donate a percentage of our annual profit to Arctic conservation efforts, with particular emphasis on protecting the habitat of the majestic Polar Bear - the symbol of the Arctic with its content being a gauge of our success in fighting dangerous climate change.

We also donate adhoc to local youth projects and sporting initiatives in our local communities.


We also aim to source local products and services as part of our daily office procedures. We use local printers and buy locally. We have a ban on single use coffee cups in our Melbourne office with a 50DN Keep Cup fund.